Get people to download your app
Then, reopen it again so that even more people download and use your app. This too, way before the event actually begins. This would ensure increased download traffic for your app. Upload all the information regarding the event right from the timings to the platform. Also, the event passcode should also be there on the app itself. No one prefers to use an app that has old data and has technical glitches every now and then.
A smooth functioning, interactive event-themed app is something that your attendees expect. Nothing makes the users feel better than a personal touch in an app. Give out suggestions as per their event choice preferences. You need to build hype around your app and get people excited about it. Promote your app in as many ways as possible to reach your current customer as well as new ones. As a rule of thumb, your promotional communication should contain a persuasive offer that convinces customers to download your app immediately more on this below.
The most important component to getting customers to download your app is offering them something in return. You have to give a little to get a little or a lot. In this case, the barriers to download are lowered by making it worth your customers' while. The two most attractive rewards are discounts and free products according to consumers, so these are guaranteed to increase downloads. Your offer should be promoted throughout your restaurant, along with a description of the app's main benefits.
Here's how you can put this into words: "Download our app and get a free slice of pizza" or "25 percent off your first order when you download the app. The only way you can make your app a success is if you train your staff on its existence, its benefits, and its use. Especially being in the food and dining industry, your staff members are going to be your most important app promoters.
They should know how to introduce and "sell" the app to customers, as well as assist in its download if needed. At the least, your entire staff should be aware of the app, but ideally, they are all experts on it. By Entrepreneur Staff April 15, The Business Traveler's Journal.
Watch now. Raising Capital. Starting a Business. Elevator Pitch. Web Content. Your Digital Growth Plan. Going Public. Sometimes customers don't even know a mobile app is available.
By informing new users of all the services available to them upon registration, you can increase the number of people signing up for additional apps. Include information about the web app in their welcome email with a link to the App Store for easy access. Your app should be more than just a conduit to your brand message; it should offer something that's vitally important to your prospects and customers. If they see your app as providing something of value they can't get anywhere else, they'll be more motivated to download.
Too many apps are being designed just for the sake of having an app; make yours count. Bring the app to your customers by sending them a text message or email with a direct link to the mobile app so that downloads are easy and efficient.
There are plenty of creative ways that you can make your brand accessible to your customers through social media, without resorting to building your own app. But if you've already built one and prefer to have it as a base platform, make it a place where they can get a more insightful idea of your brand.
Think about celebrities who've built apps: Fans receive a more intimate look into their lives. Why should customers download your app? Thomas Smale Nov 12, Your Digital Growth Plan.
Vitaly Alexandrov Nov 12, Kent Huffman Nov 8, Latest on Entrepreneur. Sergio Alvarez Nov 22, Work Smarter.
Pamela Foley Nov 22, Selling a Business. Allan Matheson Nov 22, Facebook Twitter LinkedIn. Successfully copied link.
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